ROVAY

Here is an AI-generated commercial set in Phuket, Marrakesh, Reykjavík and AlUla.

I would have loved to fly there with models, a crew and all our equipment. But would that trip ever have happened?

Would this commercial even exist without AI? Or is it a good demo for something we should still shoot again with a real crew?

With behind-the-scenes footage, a travel vlog and short videos of the cast taking these suitcases around the actual locations?

Advertising is changing. A real production gives you so much more than a single commercial.

It would be nice if the decision-makers saw it that way too!